Every once in a while a small shop shines brighter than the rest, not only for their great items, but also for what they stand for. Our world can always use an extra dose of kindness and good, and for that reason, I am a huge fan of this do-good shop, Good In Store. Good In Store is owned by MJ Kocovski, a graphic designer, social media specialist, former teacher, wife and mom of 3 and an overall passionate person.
MJ’s adventure all began when she noticed that there was a lot of negativity printed on girls t-shirts. MJ and her daughter decided there was a need in the positive clothing department, and they decided to fill that void with her first t-shirt design – Do Good. (Now available in kids/adult tees and letterpress prints.)
Once MJ realized her Do Good tee was adding good into the world, her online boutique, Good In Store came to fruition. With a mission to send out kindness with every item purchased, Good In Store is also a way to get her children involved in the process and to help them understand the importance of committing to their dreams and putting more positive messages into the world.
With the positive response of the Do Good tee, MJ decided it was time to create a more mature design for adults to fall in love with, and just like that she created many great designs; Kind Is The New Black, Grow Kindness, Be Kind, Choose Kind Over Cool, etc. All great reminders to our world!
Good In Store is filled with so many wonderful positive tees, tanks and sweatshirts for the family to love.
Not only does Good In Store offer pleasantly printed apparel, but it is also filled with beautiful and positivity-inspired paper products such as; calendars, prints, cards, and printables. (HINT HINT – These items would make amazing stocking stuffer gifts!)
All of the Good In Store apparel and paper products have a mission of sharing goodness, but MJ didn’t stop there. A portion of every Do Good print/tee sale goes to support The Sweet Pea Foundation, a not-for-profit foundation established in the memory of Grace Elizabeth Letherman that assists sick and hospitalized children and their families. This foundation goes above and beyond to bring some joy to these children during their hospital stay in the form of crafts, new books, new teddy bears and even murals on the walls.
It’s a Sweet program for sure, and I always love and support a company that gives back!
:: GOOD IN STORE – SHOP THIS POST ::
GROW KINDNESS Shirt: The Grow Kindness tee is a soft black and white tee printed on an American Apparel tri-blend v-neck shirt, and is an easy addition to jeans for weekend wear.
DO GOOD Shirt: The Do Good tee is the signature tee for the littles. White ink printed on a super soft, light blue American Apparel tri-blend (50% Polyester / 25% Cotton / 25% Rayon) shirt. Offered in multiple colors for children and adults!
BE KIND Tank: The Be Kind tank is a tri-blend unisex tank top with a hand-lettered message. Perfect for layering and on its own. Color: Oatmeal with black text.
2017 Monthly Desktop Calendar: This charming desktop calendar offers illustrated art for each month, January-December 2017. Finished size is 4.25″ x 5.5″ with acrylic easel stand.
Christmas is right around the corner, so I have teamed up with Good In Store to offer a SPECIAL DISCOUNT!!! Use code ESPRESSO for 20% off at GoodInStore.com! (Good until December 10th – Get to shopping!)
MJ blogs over at Pars Caeli where you can expect to find the creative in the every day.
MJ also designed a product for Land of Nod – CLICK HERE to check it out!